TERM DU JOUR
Non-food packaged goods sold with relatively low price points and high usage rates sold through most mass-market retail channels. Categories include health and beauty care, cleaning products, stationery and toys.
Literally, the large middle portion of a supermarket in which the majority of packaged goods are merchandised (in contrast to the perimeter, which typically houses fresh-food departments). The term is also used to identify the categories and product merchandised there. The product is also refered to as dry goods meaning ambient temperature.
The process of gaining retail approval to conduct an in-store marketing campaign.
A term used to describe weight of product with all liquid drained off.
A period in which the major activity is conducted over not more than five consecutive months in a calendar year; for example, harvesting and packing during the apple season.
The shipping of products to a retailer from a distribution center.