Private Brands
We work with manufacturers, retailers and sales agencies to strengthen the growing private brands part of the food retail industry. Whether you are just beginning to explore private brands processes or are looking to strengthen your program or brands, FMI provides the unique opportunity for collaboration and engagement between retailer trading partners and suppliers.Private Brands Blog Posts
Building on Success: Your Feedback Powers What's Next at FMI
Oct 16, 2025
Results of the FMI member satisfaction survey show where FMI has succeeded and how we can continue to improve your membership ...
FMI Private Brand Resources
Boardroom Volume 11
The food industry continues to adapt to the notion that profound change has become a constant, with it emerging as the normative state of affairs.
Private Brands at the Digital Crossroads 2026: A Call to Lead in Omnichannel Grocery Retail
This year's Private Brands at the Digital Crossroads report explores two growth drivers: private brand acceleration and digital channel expansion.
Power of Private Brands 2025: Industry Strategies to Sustain Momentum
This year's Power of Private Brands report explores how the industry is driving further growth. The research explores how companies are fine-tuning strategies, identifying opportunities and planning new investments.
The Power of Private Brands 2025: Consumer Trends
From Stores to Homes report explores private brand influences, decision-making, buying behaviors and usage in homes.
U.S. Grocery Shopper Trends 2025: The Logic of Food Shopping
Grocery shoppers constantly navigate the tension between control and flexibility when managing their household spending.
Sustainable Packaging Assessment Guide
The playbook provides guidance on topics ranging from material sourcing to design, to end-of-use, with a particular focus on recyclability.
FMI Sustainable Packaging Playbook
This tool can support internal business operations and effective trading partner collaboration regarding sustainable packaging.
Private Brand Management-A Shopper Centric Approach
This project, developed and managed for FMI by Wisner Marketing, provides a roadmap for FMI retailer and wholesaler members to maximize the value of their private brands within the context of a shopper-centric approach.
Leadership
FMI's Private Brands Group Leadership Council brings together thought leaders from across our industry to identify, discuss, and share perspectives on current issues and trends. Through a non-competitive trading partner platform, the Council leverages knowledge, insights and perspectives from across our community. Learn more about the Council and related committees:
Industry Topics address your specific area of expertise with resources, reports, events and more.
Our Research covers consumer behavior and retail operation benchmarks so you can make informed business decisions.
Events and Education including online and in-person help you advance your food retail career.
Food Safety training, resources and guidance that help you create a company food safety culture.
Government Affairs work — federal and state — on the latest food industry policy, regulatory and legislative issues.
Get Involved. From industry awards to newsletters and committees, these resources help you take advantage of your membership.
Best practices, guidance documents, infographics, signage and more for the food industry on the COVID-19 pandemic.
