Badge Wins FMItech Pitch Competition 2025

FMI’s premier competition for groundbreaking technology solutions

Marco Island, Fla. – Today, FMI – The Food Industry Association proudly announces Badge as the champion of the fourth-annual FMItech Pitch Competition held live at the FMI Midwinter Executive Conference. Three finalists presented groundbreaking food industry technology solutions, and conference attendees cast their votes to determine the winner.

“I'm thrilled to see how the FMItech Pitch Competition continues to spotlight the innovative drive propelling the food industry forward. This year’s competitors are tackling solutions to critical issues such as market shifts, supply chain disruptions and workforce challenges,” said Doug Baker, FMI’s vice president of industry relations for FMI. “Our winner stands out for their mobile payment technology, highlighting the powerful role technology can play in transforming our sector."

FMItech Pitch Competitions Finalists

This year, 20 contestants submitted video nominations, which were evaluated by a panel of distinguished food industry judges. The three finalists and their innovative solutions are:

  • Badge: A no-code mobile wallet platform enabling retailers to deliver app-like, personalized experiences directly within Apple, Google, and Samsung Wallets—without requiring app downloads or online accounts.
  • NoxuData: An advanced data solutions company utilizing AI-powered analytics to optimize food industry operations. Their platform features multi-agent architectures, allowing users to interact with a virtual CPG data analyst rather than a basic chatbot.
  • Workrz: A flexible job-sharing platform connecting freelancers with businesses, fostering long-term frontline employment. Workrz helps service workers manage multiple part-time roles while reducing high turnover rates for employers.

FMI members can explore these and other leading-edge technology companies through the exclusive FMI Tech Directory

About FMI

As the food industry association, FMI works with and on behalf of the entire industry to advance a safer, healthier and more efficient consumer food supply chain. FMI brings together a wide range of members across the value chain — from retailers that sell to consumers, to producers that supply food and other products, as well as the wide variety of companies providing critical services — to amplify the collective work of the industry. www.FMI.org