I write today regarding issues with country of origin labeling (COOL) violation letters. Food Marketing Institute (FMI) members1 take very seriously their obligations under the COOL law and industry compliance rates are 97 percent. FMI appreciated how AMS considered our input in the implementation of COOL and we have very much valued all of the help your staff has given us in answering compliance questions since. We would like to make a suggestion regarding COOL violation letters.
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