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Power of Private Brands 2021 : Accelerating Private Brands in Grocery Ecommerce

FMI

Format:
Digital

Member - $0.00

Non-Member - $150.00

Description:

The 2021 FMI Power of Private Brands report tells the story of new opportunities for private brands, stemming from consumer trial during the pandemic. Ecommerce has been accelerated by the pandemic, and there is a need to advance how private brands are presented online to generate consumer trial and purchases. The first two sections in this FMI report relay the overall landscape about grocery in ecommerce — regarding retailers and consumers and across private brand and manufacturer brands. The balance of the report focuses on private brands and identifies key strategies to enhance private brands in ecommerce.

Product Details:

Product ID:	1000187
Publication Year:	2021
Pages, Size, or Length:	35 pages

2345 Crystal Drive, Suite 800, Arlington, VA 22202 | phone: 202-452-8444 | fax: 202-429-4519

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SELECT DISTINCT hex(`SpecialOffer`.`SpecialOfferId`) AS `SpecialOfferId`, `SpecialOffer`.`discount`, `SpecialOffer`.`expires`, `SpecialOffer`.`month`, `SpecialOffer`.`description` FROM (SpecialOffer, ProductPrice, Product, ProductPrice2SpecialOffer) WHERE ((`ProductPrice`.`ProductId`=`Product`.`ProductId` AND `Product`.`ProductId`=0x6AA94C00000014 AND (`ProductPrice`.`ProductPriceId`=`ProductPrice2SpecialOffer`.`ProductPriceId` AND `ProductPrice2SpecialOffer`.`SpecialOfferId`=`SpecialOffer`.`SpecialOfferId`)) AND `SpecialOffer`.`expires`>'2025-12-26 06:44:17')

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SELECT DISTINCT hex(`Product`.`ProductId`) AS `ProductId`, `Product`.`name`, `Product`.`ProductTypeId`, `Product`.`govRelations`, `Product`.`training`, `Product`.`laborRelations`, `Product`.`MembersOnlyId`, `Product`.`description`, `Product`.`size`, `Product`.`weight`, `Product`.`year`, `Product`.`memberPrice`, `Product`.`nonMemberPrice`, `Product`.`bookStorePrice`, `Product`.`governmentPrice`, `Product`.`retiredPrice`, `Product`.`uploadCover`, `Product`.`imageAltTag`, `Product`.`fullDocument`, `Product`.`fileType`, `Product`.`fileSize`, `Product`.`submitted`, `Product`.`toc`, `Product`.`productNumber`, `Product`.`electronic`, `Product`.`print`, `Product`.`language`, `Product`.`coverSize`, `Product`.`tocSize`, `Product`.`vendorId`, `Product`.`department`, `Product`.`productionNotes`, `Product`.`shipType`, `Product`.`executiveSummary`, `Product`.`TASCOId`, `Product`.`author`, `Product`.`shortDescription`, `Product`.`miniImageAltTag`, `Product`.`isFeature`, `Product`.`miniImage`, `Product`.`isTaxable`, `Product`.`WebSiteDirectory`, `Product`.`WebSiteExpirationDuration`, `Product`.`WebSiteDirectoryURL`, `Product`.`WebSiteExpirationDate`, `Product`.`expirationDuration`, `Product`.`activationStatus`, `Product`.`orderindex`, `Product`.`mxxCreated`, `Product`.`mxxUpdated`, `Product`.`recordOrigin`, `Product`.`slug`, `Product`.`specialNotes`, `Product`.`campaignCode`, `Product`.`originalImage`, `Product`.`publishStartDate`, `Product`.`publishEndDate`, `Product`.`imageOverlayText`, `Product`.`embedCode`, `Product`.`featuredExpirationDate`, `Product`.`externalContentLink` FROM (Product) WHERE ProductId=(select PreviousProductId from Product where ProductId = 0x6AA94C00000014) ORDER BY `Product`.`name`

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SELECT DISTINCT hex(`Category`.`CategoryId`) AS `CategoryId`, `Category`.`description`, hex(`Category`.`ParentCategoryId`) AS `ParentCategoryId` FROM (Category2Product, Category, Product) WHERE (0x6AA94C00000014=`Product`.`ProductId` AND `Product`.`ProductId`=`Category2Product`.`ProductId` AND `Category2Product`.`CategoryId`=`Category`.`CategoryId`) ORDER BY `Category`.`description`

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SELECT * FROM ShipType ORDER BY orderindex, id

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SELECT DISTINCT hex(`ProductPrice`.`ProductPriceId`) AS `ProductPriceId`, `ProductPrice`.`amount`, `ProductPrice`.`minQuantity`, `ProductPrice`.`maxQuantity`, `ProductPrice`.`shipType`, `ProductPrice`.`priceType`, `ProductPrice`.`description`, `ProductPrice`.`accountingCode`, `ProductPrice`.`membershipTypesLabelForWWW` FROM (ProductPrice, Product) WHERE `ProductPrice`.`ProductId`=`Product`.`ProductId` AND `Product`.`ProductId`=0x69F3A0000002D0 ORDER BY ProductPrice.description NOT LIKE '%Ret./Whslr.%', ProductPrice.description NOT LIKE '%NAPAR%', ProductPrice.description NOT LIKE '%Associate Member%', minQuantity IS NOT NULL, minQuantity, maxQuantity

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1 call
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SELECT DISTINCT hex(`MembershipType`.`id`) AS `id`, `MembershipType`.`description`, `MembershipType`.`campaignCode` FROM (ProductPrice, MembershipType2ProductPrice, MembershipType) WHERE (0x69F3A0000002D1=`ProductPrice`.`ProductPriceId` AND `ProductPrice`.`ProductPriceId`=`MembershipType2ProductPrice`.`ProductPriceId` AND `MembershipType2ProductPrice`.`id`=`MembershipType`.`id`) ORDER BY `MembershipType`.`orderindex`

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SELECT DISTINCT hex(`Product`.`ProductId`) AS `ProductId`, `Product`.`name`, `Product`.`ProductTypeId`, `Product`.`govRelations`, `Product`.`training`, `Product`.`laborRelations`, `Product`.`MembersOnlyId`, `Product`.`description`, `Product`.`size`, `Product`.`weight`, `Product`.`year`, `Product`.`memberPrice`, `Product`.`nonMemberPrice`, `Product`.`bookStorePrice`, `Product`.`governmentPrice`, `Product`.`retiredPrice`, `Product`.`uploadCover`, `Product`.`imageAltTag`, `Product`.`fullDocument`, `Product`.`fileType`, `Product`.`fileSize`, `Product`.`submitted`, `Product`.`toc`, `Product`.`productNumber`, `Product`.`electronic`, `Product`.`print`, `Product`.`language`, `Product`.`coverSize`, `Product`.`tocSize`, `Product`.`vendorId`, `Product`.`department`, `Product`.`productionNotes`, `Product`.`shipType`, `Product`.`executiveSummary`, `Product`.`TASCOId`, `Product`.`author`, `Product`.`shortDescription`, `Product`.`miniImageAltTag`, `Product`.`isFeature`, `Product`.`miniImage`, `Product`.`isTaxable`, `Product`.`WebSiteDirectory`, `Product`.`WebSiteExpirationDuration`, `Product`.`WebSiteDirectoryURL`, `Product`.`WebSiteExpirationDate`, `Product`.`expirationDuration`, `Product`.`activationStatus`, `Product`.`orderindex`, `Product`.`mxxCreated`, `Product`.`mxxUpdated`, `Product`.`recordOrigin`, `Product`.`slug`, `Product`.`specialNotes`, `Product`.`campaignCode`, `Product`.`originalImage`, `Product`.`publishStartDate`, `Product`.`publishEndDate`, `Product`.`imageOverlayText`, `Product`.`embedCode`, `Product`.`featuredExpirationDate`, `Product`.`externalContentLink` FROM (ProductRelation, Product) WHERE `ProductRelation`.`ProductRelationId`=0xF5690A00000003 AND `ProductRelation`.`ParentProductId`=`Product`.`ProductId` ORDER BY `Product`.`name`

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1 call
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SELECT DISTINCT hex(`Product`.`ProductId`) AS `ProductId`, `Product`.`name`, `Product`.`ProductTypeId`, `Product`.`govRelations`, `Product`.`training`, `Product`.`laborRelations`, `Product`.`MembersOnlyId`, `Product`.`description`, `Product`.`size`, `Product`.`weight`, `Product`.`year`, `Product`.`memberPrice`, `Product`.`nonMemberPrice`, `Product`.`bookStorePrice`, `Product`.`governmentPrice`, `Product`.`retiredPrice`, `Product`.`uploadCover`, `Product`.`imageAltTag`, `Product`.`fullDocument`, `Product`.`fileType`, `Product`.`fileSize`, `Product`.`submitted`, `Product`.`toc`, `Product`.`productNumber`, `Product`.`electronic`, `Product`.`print`, `Product`.`language`, `Product`.`coverSize`, `Product`.`tocSize`, `Product`.`vendorId`, `Product`.`department`, `Product`.`productionNotes`, `Product`.`shipType`, `Product`.`executiveSummary`, `Product`.`TASCOId`, `Product`.`author`, `Product`.`shortDescription`, `Product`.`miniImageAltTag`, `Product`.`isFeature`, `Product`.`miniImage`, `Product`.`isTaxable`, `Product`.`WebSiteDirectory`, `Product`.`WebSiteExpirationDuration`, `Product`.`WebSiteDirectoryURL`, `Product`.`WebSiteExpirationDate`, `Product`.`expirationDuration`, `Product`.`activationStatus`, `Product`.`orderindex`, `Product`.`mxxCreated`, `Product`.`mxxUpdated`, `Product`.`recordOrigin`, `Product`.`slug`, `Product`.`specialNotes`, `Product`.`campaignCode`, `Product`.`originalImage`, `Product`.`publishStartDate`, `Product`.`publishEndDate`, `Product`.`imageOverlayText`, `Product`.`embedCode`, `Product`.`featuredExpirationDate`, `Product`.`externalContentLink` FROM (ProductRelation, Product) WHERE `ProductRelation`.`ProductRelationId`=0xF5690A00000003 AND `ProductRelation`.`ChildProductId`=`Product`.`ProductId` ORDER BY `Product`.`name`

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1 call
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SELECT DISTINCT hex(`SpecialOffer`.`SpecialOfferId`) AS `SpecialOfferId`, `SpecialOffer`.`discount`, `SpecialOffer`.`expires`, `SpecialOffer`.`month`, `SpecialOffer`.`description` FROM (ProductPrice2SpecialOffer, ProductPrice, SpecialOffer) WHERE (0x6AA94C00000015=`ProductPrice`.`ProductPriceId` AND `ProductPrice`.`ProductPriceId`=`ProductPrice2SpecialOffer`.`ProductPriceId` AND `ProductPrice2SpecialOffer`.`SpecialOfferId`=`SpecialOffer`.`SpecialOfferId`)

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2 calls
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select mxxCreated, mxxUpdated from Product where ProductId=0x6AA94C00000014;

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2 calls
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select hex(mxxCreatedBy) as cby, hex(mxxUpdatedBy) as uby from Product where ProductId=0x6AA94C00000014

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1 call
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SELECT DISTINCT hex(`Committee`.`CommitteeId`) AS `CommitteeId`, `Committee`.`description`, `Committee`.`startDate`, `Committee`.`endDate`, `Committee`.`status`, `Committee`.`deleted`, `Committee`.`type`, `Committee`.`category`, `Committee`.`name`, `Committee`.`reportsTo`, `Committee`.`lifespan`, `Committee`.`hidden`, `Committee`.`showParticipationOnIndividualView`, `Committee`.`showOnMemberParticipationreport`, `Committee`.`recordOrigin`, `Committee`.`isBoard`, `Committee`.`myCommitteeNotes`, `Committee`.`inceptionYear`, `Committee`.`notes` FROM (Committee, MailingList) WHERE `MailingList`.`CommitteeId`=`Committee`.`CommitteeId` AND `MailingList`.`MailingListId`=0xF5690A0000000F ORDER BY `Committee`.`category`, `Committee`.`name`

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1 call
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SELECT DISTINCT hex(`ProductRelation`.`ProductRelationId`) AS `ProductRelationId` FROM (ProductRelation, Product) WHERE `ProductRelation`.`ParentProductId`=`Product`.`ProductId` AND `Product`.`ProductId`=0x6AA94C00000014

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UPDATE `PageRequest` SET `mxxUpdated`='2025-12-26 06:43:49',`mxxUpdatedBy`=NULL, `PageRequestId`=0xF5690A00000000, `path`='forms/login/login', `formName`='login', `site`='www', `clientAcronym`='FMI', `pid`='3270618', `requestNum`='1', `growth`='0', `server`='www.fmiam.maxx.matrixdev.net', `dbThreadId`='490416', `startTime`='2025-12-26 06:43:49', `sessionId`=0x2DD42FA28039D1E0, `userId`=0x0, `userName`='public', `result`='302', `sqltime`='0.0042231082916259766', `timeTaken`='0', `dictSize`='0', `fields`='{\\'target\\':\\'/members_only/AssocMemberByProductCategoryReport/search?action=1\\'}', `clientIPAddr`='216.73.216.150' WHERE `PageRequestId`=0xF5690A00000000

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SELECT * FROM Folks ORDER BY orderindex, id

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SELECT DISTINCT hex(`Site`.`SiteId`) AS `SiteId`, `Site`.`dateDeleted`, `Site`.`face`, `Site`.`name`, `Site`.`storeFront`, `Site`.`howToOrder`, `Site`.`url` FROM (Product2Site, Site, Product) WHERE (0x6AA94C00000014=`Product`.`ProductId` AND `Product`.`ProductId`=`Product2Site`.`ProductId` AND `Product2Site`.`SiteId`=`Site`.`SiteId`)

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INSERT INTO `PageRequest` SET `mxxCreated`='2025-12-26 06:43:49',`mxxCreatedBy`=NULL, `PageRequestId`=0xF5690A00000000, `path`='forms/login/login', `formName`='login', `site`='www', `clientAcronym`='FMI', `pid`='3270618', `requestNum`='1', `pageDictSize`=NULL, `objectId`=NULL, `templateMethod`=NULL, `growth`=NULL, `server`='www.fmiam.maxx.matrixdev.net', `dbThreadId`='490416', `startTime`='2025-12-26 06:43:49', `sessionId`=0x2DD42FA28039D1E0, `userId`=0x0, `userName`='public', `result`=NULL, `sqltime`=NULL, `timeTaken`=NULL, `dictSize`=NULL, `fields`='{\\'target\\':\\'/members_only/AssocMemberByProductCategoryReport/search?action=1\\'}', `clientIPAddr`='216.73.216.150'

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1 call
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SELECT DISTINCT hex(`MembershipType`.`id`) AS `id`, `MembershipType`.`description`, `MembershipType`.`campaignCode` FROM (ProductPrice, MembershipType2ProductPrice, MembershipType) WHERE (0x69F3A0000002D2=`ProductPrice`.`ProductPriceId` AND `ProductPrice`.`ProductPriceId`=`MembershipType2ProductPrice`.`ProductPriceId` AND `MembershipType2ProductPrice`.`id`=`MembershipType`.`id`) ORDER BY `MembershipType`.`orderindex`

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1 call
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INSERT INTO `PageRequest` SET `mxxCreated`='2025-12-26 06:44:17',`mxxCreatedBy`=NULL, `PageRequestId`=0xF5690A00000001, `path`='forms/store/ProductFormPublic/power-of-private-brands-2021-ecommerce', `formName`='fmiam_ProductFormPublic', `site`='www', `clientAcronym`='FMI', `pid`='3270618', `requestNum`='2', `pageDictSize`=NULL, `objectId`=NULL, `templateMethod`=NULL, `growth`=NULL, `server`='www.fmiam.maxx.matrixdev.net', `dbThreadId`='490416', `startTime`='2025-12-26 06:44:17', `sessionId`=0x44303F2D48AA8FB2, `userId`=0x0, `userName`='public', `result`=NULL, `sqltime`=NULL, `timeTaken`=NULL, `dictSize`=NULL, `fields`='{}', `clientIPAddr`='216.73.216.150'

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1 call
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SELECT DISTINCT hex(`Site`.`SiteId`) AS `SiteId`, `Site`.`dateDeleted`, `Site`.`face`, `Site`.`name`, `Site`.`storeFront`, `Site`.`howToOrder`, `Site`.`url` FROM (Site, ProductFeaturedOn2Site, Product) WHERE (0x6AA94C00000014=`Product`.`ProductId` AND `Product`.`ProductId`=`ProductFeaturedOn2Site`.`ProductId` AND `ProductFeaturedOn2Site`.`SiteId`=`Site`.`SiteId`)

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1 call
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SELECT DISTINCT hex(`ReportingType`.`ReportingTypeId`) AS `ReportingTypeId`, `ReportingType`.`description`, `ReportingType`.`orderindex` FROM (ReportingType, Product) WHERE `Product`.`ProductId`=0x6AA94C00000014 AND `Product`.`reportingTypeId`=`ReportingType`.`ReportingTypeId` ORDER BY `ReportingType`.`orderindex`

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1 call
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SELECT DISTINCT hex(`SpecialOffer`.`SpecialOfferId`) AS `SpecialOfferId`, `SpecialOffer`.`discount`, `SpecialOffer`.`expires`, `SpecialOffer`.`month`, `SpecialOffer`.`description` FROM (ProductPrice2SpecialOffer, ProductPrice, SpecialOffer) WHERE (0x69F3A0000002D2=`ProductPrice`.`ProductPriceId` AND `ProductPrice`.`ProductPriceId`=`ProductPrice2SpecialOffer`.`ProductPriceId` AND `ProductPrice2SpecialOffer`.`SpecialOfferId`=`SpecialOffer`.`SpecialOfferId`)

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1 call
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SELECT DISTINCT hex(`SpecialOffer`.`SpecialOfferId`) AS `SpecialOfferId`, `SpecialOffer`.`discount`, `SpecialOffer`.`expires`, `SpecialOffer`.`month`, `SpecialOffer`.`description` FROM (ProductPrice2SpecialOffer, ProductPrice, SpecialOffer) WHERE (0x69F3A0000002D1=`ProductPrice`.`ProductPriceId` AND `ProductPrice`.`ProductPriceId`=`ProductPrice2SpecialOffer`.`ProductPriceId` AND `ProductPrice2SpecialOffer`.`SpecialOfferId`=`SpecialOffer`.`SpecialOfferId`)

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1 call
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SELECT DISTINCT hex(`User`.`UserId`) AS `UserId`, `User`.`username`, `User`.`password`, `User`.`encoding`, hex(`User`.`VotingId`) AS `VotingId`, `User`.`lastSearchType`, `User`.`oneTimeKey`, `User`.`recoverPasswordKey`, `User`.`recoverPasswordTimeout`, `User`.`disableAllNotifications`, `User`.`otCodeTime`, `User`.`otCode`, `User`.`holyGrailSections` FROM (User) WHERE `User`.`UserId`=0x3E9DC000000236

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1 call
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1 call
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SELECT * FROM ProductType ORDER BY orderindex, id

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SELECT * FROM PriceType ORDER BY orderindex, id

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SELECT * FROM Month ORDER BY orderindex, id

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1 call
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SELECT * FROM uuid FOR UPDATE

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1 call
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SELECT * FROM ProductStatus ORDER BY orderindex, id

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1 call
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START TRANSACTION

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SELECT * FROM YesNo ORDER BY orderindex, id

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0.025 0.000 0.072 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/soupsieve/css_match.py:95(is_tag) 18 0.000 0.000 0.068 0.004 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/bs4/element.py:1767(find_all) 18 0.010 0.001 0.068 0.004 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/bs4/element.py:738(_find_all) 77/35 0.000 0.000 0.068 0.002 :666(_load_unlocked) 60/19 0.000 0.000 0.068 0.004 :1165(_find_and_load) 1929 0.004 0.000 0.067 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/html5lib/treebuilders/base.py:323(insertElementNormal) 80/38 0.000 0.000 0.067 0.002 :934(exec_module) 60/19 0.000 0.000 0.067 0.004 :1120(_find_and_load_unlocked) 88/43 0.001 0.000 0.066 0.002 {built-in method builtins.exec} 159/51 0.000 0.000 0.065 0.001 :233(_call_with_frames_removed) 3554 0.003 0.000 0.060 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/html5lib/treebuilders/base.py:349(insertText) 22315 0.042 0.000 0.058 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/soupsieve/util.py:42(lower) 419/280 0.001 0.000 0.058 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/DocumentTemplate/_DocumentTemplate.py:141(render_blocks) 1171/280 0.010 0.000 0.057 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/DocumentTemplate/_DocumentTemplate.py:154(render_blocks_) 3554 0.005 0.000 0.056 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/bs4/builder/_html5lib.py:354(insertText) 17929 0.017 0.000 0.050 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/bs4/element.py:2043(search) 2719 0.002 0.000 0.048 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/html5lib/html5parser.py:1009(processSpaceCharactersNonPre) 2 0.000 0.000 0.048 0.024 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/bs4/element.py:1494(__unicode__) 5540 0.014 0.000 0.048 0.000 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/data/fmiam/current/fmiam_org/classes/fmiam_ScrapeAndDrape.py:27(_manipulateLogin) 111 0.000 0.000 0.033 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/MySQLdb/connections.py:250(query) 1 0.000 0.000 0.033 0.033 /data/fmiam/current/libs/framework/baseScrapeAndDrape.py:165(fixRelativeStubLinks) 111 0.033 0.000 0.033 0.000 {function Connection.query at 0xebca59b958a0} 1 0.000 0.000 0.033 0.033 /data/fmiam/current/libs/framework/baseScrapeAndDrape.py:654(prepMetaTags) 10913 0.009 0.000 0.033 0.000 /home/maxx/lib/matrixmaxx3/lib/python3.11/site-packages/soupsieve/css_match.py:501(get_tag)

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