NEW FRESH 2025 Homepage

Driving Retail Differentiation

Navigate shifts in the dynamic fresh category to keep food retail shoppers engaged.

Save The Date

August 10-12, 2026

Location

Four Seasons Hotel
St. Louis, Missouri

39%
of online sales come from Fresh Foods

1/3
Shoppers Tried New Produce due to Social Media

87%
Retailers use Fresh-Prepared Programs

$105B
2025 meat sales, top department

The Fresh Factor

Staying ahead requires a focused look at labor challenges impacting the fresh industry, the evolving landscape for health and wellbeing and how to capture the meal occasion.

At FreshForward, developed with Deloitte, we tackle the future of fresh at retail, generating new ideas and actionable next steps.

CEO Insights

With Craig Boyan and Jeremy Gosch

2025
RETAILER PARTICIPATION

FreshFroward 2025 panel labor challenges

What Happens At FreshForward?

Take a look at our photo albums to get a sense of what happened at FreshForward in years past.

VIEW ALL ALBUMS

The State of Fresh Foods 2025

The food industry continues to increase investments in fresh and overcome hurdles. The 2025 edition of FMI’s The State of Fresh Foods details how all this is playing out and provides the latest data points and benchmarks.

GRAB THE REPORT

State of Fresh Foods 2025 Report Cover (1)

Fresh Resources Grocery Store

What Else is FMI Doing in Fresh

We are committed to the growth and success of fresh food companies by providing resources throughout the fresh industry.

Fresh Food Resources

2025 Title
Sponsors

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Related Resources

Grocery Shopper Snapshot January 2026 cover

Grocery Shopper Snapshot: January 2026

This brief report provides an update on shoppers' sentiment, evolving grocery habits and the role of technology in grocery shopping.

2025 FreshForward Action Guide

This 2025 Action Guide spotlights key takeaways from the FreshForward Conference recommended by attendees for each of the presentation tracks — Labor Challenges, Health & Well-being, and Capturing Meal Occasions.

Man holding a grocery basket looks through an illustrated foodservice department at a grocery store.

Framework for Retail Foodservice Success

FMI and Kearney, the global professional services organization, have pooled efforts to describe the robust rewards available to retailers who can successfully tap into the foodservice at retail market.

Power of Foodservice at Retail 2025 report cover

The Power of Foodservice at Retail 2025

This tenth annual report explores shopper perceptions, attitudes, and behaviors regarding deli-prepared foods in grocery stores. The deli foodservice segment continues to gain momentum.

Report cover: The State of Fresh Foods 2025.

The State of Fresh Foods 2025

Perimeter departments are top of mind for enhancing store differentiation. The State of Fresh Foods 2025 details how the food industry is increasing investments in fresh and working to overcome hurdles.

Report cover: The Food Retailing Industry Speaks.

The Food Retailing Industry Speaks 2025

The food industry is conditioning itself by prioritizing strong customer experiences and ensuring resilient business operations.

U.S. Grocery Shopper Trends 2025: The Logic of Food Shopping

Grocery shoppers constantly navigate the tension between control and flexibility when managing their household spending.

Power of Meat 2025

The 20th annual report provides an update of shopper habits regarding meat and poultry pre-trip, in-store and at home.

Power of Seafood cover

The Power of Seafood 2025

This report explores shoppers’ attitudes and behaviors regarding the seafood category, which attracts affluent shoppers with above-average basket values.

Power of Produce cover

Power of Produce 2025

This report identifies the biggest trends in consumer purchasing and consumption of fruit and vegetables.

PoHWB 2024 Revised Cover

The Power of Health and Well-Being in the Food Industry 2024

FMI's sixth edition of The Power of Health and Well-being in the Food Industry relays new angles on consumer health and well-being perspectives, national nutrition-related priorities and compelling opportunities for the food industry.

Power of Bakery

The Power of In-Store Bakery 2024

The Power of In-Store Bakery 2024 is the third annual report exploring shopper perceptions, attitudes and behaviors regarding in-store bakery in grocery stores.

Hispanic Grocery Shopper

Grocery Shopper Snapshot: Hispanic Edition

This brief report provides insight into Hispanic grocery shopping habits, including attitudes, behaviors and purchase drivers.

Power of Plant-based Alternative Foods and Beverages

Power of Plant-Based Alternative Foods and Beverages 2024

This report dives into consumer perspectives and habits regarding plant-based alternative foods and beverages.

Winning Eating Occasions

Finding Growth for Food & Beverage Retail:

Winning Eating Occasions Throughout the Day – See how to be successful by considering dayparts, such as snacks, to inspire experimentation and create new memories through food.

produce safety best practices

Produce Guidance Document

The Produce Safety Best Practices Guide for Retailers will serve as a tool for both food safety and non-food safety retail employees focusing on building existing food safety programs.

Fresh Food Blog Posts

Listening First: Why AMC Matters in the Protein Conversation

Protein sits at the center of some of the most active conversations in food retail today. Shoppers are paying closer attention to what they eat, how it supports their health across various life ...

Photo Friday: Onion Farm Tour

Earlier this fall, members of the FMI Food Protection Committee Produce Safety Workgroup visited four onion farms and packing sheds across Colorado and Washington ...

Taking Action to Drive Fresh Foods Performance

FMI’s new 2025 FreshForward Action Guide transforms ideas into action with practical steps from industry leaders to tackle labor challenges, advance health and well-being and capture meal ...

QUESTIONS?
CONTACT US

Rick Stein

Rick Stein

Vice President, Fresh Foods

Andrew Brown

Senior Manager, Industry Relations