A Retailer is defined as an employee of a retail company who sells multiple grocery-related products directly to consumers (examples include Traditional Grocery Stores, Convenience Stores, Warehouse Clubs, Mass Merchants, Specialty Food Stores & more). A Product Supplier member in FMI is a company that provides branded or private labels. Companies who wholesale or distribute their own manufactured product or one category of product or provide a service should register as an Associate Member or Non-Member. FMI reserves the right to qualify all registrations and adjust rates based on membership type and status.